lasting mark.

PROOF

THE VALUE IS INSIDE

September 10–12, 2026 | Louisville, KY

Limited seats!

Early bird ends July 30th

Proof is value.

And it's always found on the inside.

Proof.
A word that induces certainty. Establishes validity. The quality of having been tested, tried, and not found wanting. I am a top producer. I am a master team builder. I am an executive board member. Sometimes these words are affirmations — hammered into our hearts with vision and hope. Sometimes they're inward truths — discovered, earned, and lived. In other words — we did it. We became it.

I am the proof.

PROOF

The Value Inside.

The Simplified Life Summit is Lasting Mark's dedicated life insurance event — built for agents who want to grow their life business with clarity, confidence, and a repeatable system.

Over two and a half days in Louisville, you'll get deep-dive training on simplified issue life products, proven sales strategies, and operational tools to make your life business run smoother. And on Saturday, we're taking it to Churchill Downs — because the agents who do the work deserve to celebrate it.

What You’ll Walk Away With:

  • Simplified issue life product knowledge and carrier insights
  • Proven sales processes and presentation strategies
  • Operational systems to grow your life book efficiently
  • Connections with top life producers and Lasting Mark leadership
  • An unforgettable experience at the historic Churchill Downs
Simplified Life

Summit Schedule

THURSDAY - WELCOME

September 10

3:00 PM – 5:30 PM Registration 8:30 PM -10:30 PM Welcome Reception at Rabbit Hole Distillery

FRIDAY - PROOF OF SCALE

September 11

9:00 AM – 5:00 PM Growth Sessions 12:00 PM – 1:00 PM Lunch 6:00 PM Cocktail Hour with drinks and appetizers

SATURDAY - PROOF OF SALE

September 12

9:00 AM – 5:00 PM in-depth Sales Workshop and Horse-racing at  Churchill Downs

(Breakfast and lunch are provided at Churchill Downs)

Simplified Life

Featured Speakers

Cody Askins

Built a $30M empire from $100 and a dream — Cody is living proof that your story is your greatest asset.

Roger Short

25 years of building organizations that compound — Roger is living proof that the right system outlasts any single sale.

Chris Ball

Went from youth pastor to top life producer by revealing value, not closing on price — Chris is living proof that how you sell changes everything

Saturday at

Churchill Downs

Churchill Downs is one of the most iconic venues in American sports — home of the Kentucky Derby and over 150 years of history. On Saturday, we're bringing the Simplified Life Summit to the track for a day you'll be talking about long after you get home.

Join us in Louisville, Kentucky for the event of the year for life agents. Louisville is the home of horse champions and bourbon — and proof speaks to both.

Proof is the identity stamped on a bourbon bottle. The final mark of a liquid that withstood pressure and the extremes to become something of great value.

Churchill Downs is the home of the Kentucky Derby. Every horse, every jockey, every owner carries a story. Their lives devoted to a single cause — to discover whether what they know to be true on the inside will be realized to the rest of the world.

Favorites and long-shots alike run with everything they have for one word.

Proof

Come to the Life Summit and show the world what you already know to be true of you.

Life Summit 2026 — Louisville, KY — September 10-12

Simplified Life Summit

Venue and Hotel

Venue

Louisville Marriott Downtown

280 W Jefferson St, Louisville, KY 40202

Located in the heart of downtown Louisville, the Marriott puts you steps from great restaurants, bourbon bars, and everything the city has to offer. All summit sessions and dinners are conveniently located for attendees.
Use the link below to access the Lasting Mark group rate.

Book early — rooms at the group rate are limited.

Travel

Louisville Muhammad Ali International Airport (SDF)


Fly into: Louisville Muhammad Ali International Airport (SDF)
Drive time to venue: Approximately 15 minutes from the airport
Additional travel details will be provided following registration.

New!

Medicare Assistant Training

This year, we're excited to include special training sessions exclusively for your assistants. While you're learning, so can your assistant. *After your assistant submits their registration, send an email to events@lastingmark.com so our events team can share important details about where these sessions will be hosted.

Empower Your Assistant. Build Your Legacy.

ASSISTANT TRAINING TOPICS

LEARN. GROW. IMPACT LIVES.

You are the engine behind a world-class agency.

SUPPORT TODAY. LEAD TOMORROW.

Important Information

  • All meals during the event are provided
  • Hotel room block available at a group rate — book using the link above
  • Travel expenses are the responsibility of the attending agent

Questions: Contact our events team at events@lastingmark.com

Experience

The Lasting Mark Difference.

When you join Lasting Mark, you become part of a supportive community of agents, coaches, and mentors focused on your success—helping you launch with confidence, achieve sustainable profitability, and build a business that makes a lasting impact.